WHY you need to exhibit at a Home Improvement Show
- Exhibiting at a Show is a perfect addition to your current advertising mix
- Because you need to capture YOUR share of the $200 billion remodeling market
- Because you can meet more customers in three days at a Show than you normally would in a year
- Because customers who attend these Shows usually have a project in mind - and come to compare products and prices
- Because Shows are your most cost-effective way to get directly to your potential client
- Because Shows give you an opportunity to research your competitors - and develop new subcontractors, distributors, and agents
WHO attends Home Shows?
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- 83% own their own homes
- 47% have incomes over $80,000
- 64% plan to remodel their existing home
- 33% plan to purchase another home
WHERE are BIA Shows conducted?
Suburban Collection Showplace (formerly Rock Financial Showplace) - Novi, Michigan
Michigan's newest exhibition facility with 26' ceiling, 5 overhead doors, 3 loading docks, and convenient well-lighted parking for exhibitors and consumers, easy expressway access, with dining and hotel facilities nearby.
Exhibiting in other states